SOUVIA is Indonesia’s leading online souvenir and seminar kit provider. SOUVIA adopts Mekari’s software solutions, including Mekari Talenta, Mekari Jurnal, and Mekari Qontak, to help grow their business and increase various business process efficiencies up to 80% thus doubling their revenue from 2021 to 2022.
Business challenges
In the early SOUVIA history, the management relied on manual, different apparatuses to support their business. However, this proved to not be efficient enough. For instance, SOUVIA used a fingerprint scanner to record attendance and operated an offline software to do their finance.
As an impact, just to generate a report SOUVIA needed to undergo a lengthy process which was considerably time consuming. SOUVIA’s management needed to manually do the payroll too; from calculating the components, transferring the salary, to making and sending the payslips to each employee one by one.
Additionally, SOUVIA also encountered difficulties with maintaining service quality from their sales.
Technically, it was not feasible for SOUVIA to supervise every WhatsApp Business conversation with their customers. SOUVIA also had to buy a new number each time they hired a new sales, as it can only allow one number for one admin.
SOUVIA’s sales had to reply to each customer manually too, and during peak seasons, it became highly strenuous for the sales. As a result, an outstanding service quality and a quick response rate had to be sacrificed due to these technical difficulties.
Mekari as solutions
SOUVIA’s management knew that they needed to do something about their business process in order to keep up with the accelerating demand. SOUVIA’s partnership with Mekari started when they decided to adopt Mekari Talenta to manage their employees and for HR purposes. Following their implementation of Mekari Talenta, SOUVIA has expanded its usage of Mekari’s products to Mekari Jurnal and Mekari Qontak.
All of Mekari’s products SOUVIA uses have proven to boost their team performance and business process. With Mekari Talenta, it is easier and exceedingly faster for SOUVIA to recap employees’ attendance and overtime works, which helps to generate analysis and insights almost instantly. Moreover, each time payroll period starts, SOUVIA can pass up bank requirements and delivering payroll can also be done automatically with Mekari Talenta, allowing SOUVIA to decrease its process considerably.
Mekari Jurnal replaced SOUVIA’s previously used offline financial report software and has helped SOUVIA to generate their financial reports noticeably faster, whenever and wherever. It is an integrated solution between sale, purchase, inventory, and billing that supports SOUVIA to monitor the number of transactions made today, the number of SOUVIA’s warehouse ready stocks, and many more in real time.
SOUVIA’s Finance Manager Reny Safitri said that Mekari Jurnal has greatly assisted her in doing her job as it offered many features that fit well with SOUVIA’s business model that she could not find in other financial softwares, which includes product conversion feature and Mekari Pay.
With the successful implementation of Mekari Talenta and Mekari Jurnal, SOUVIA started to implement Mekari Qontak into their business processes in 2021. Luthfi Ilham Pradipta, SOUVIA’s Chief Marketing and Sales, said that the implementation was completed only between 2 weeks and a month for both the management and the team to effortlessly navigate commercial management using Mekari Qontak.
With WhatsApp Business’s technical drawback of one number per one user, sales who previously needed to handle everything from sealing deals to accommodating customer complaints now can focus only on making deals with Mekari Qontak’s ability of having one business number operated by multi-devices and multi-operational teams. Additionally, SOUVIA can now guarantee 1-minute first response rate with the support of Mekari Qontak, have their WhatsApp Business account verified, and give personalized messages to each customer.
“From top to bottom, I can monitor everything with three products from Mekari: Mekari Jurnal, Mekari Qontak, and Mekari Talenta,” said Heris Diana, SOUVIA’s Chief Executive Officer. “We felt that Mekari’s products fit well with SOUVIA. First is because of its integration. With the same account, we can log in to all Mekari products. And when we encounter a problem, Mekari’s service is very fast, solutive, and greatly helpful.”
Results
Mekari helped double SOUVIA’s revenue since the pandemic and increased business productivity and efficiency up to 80%. Every Mekari’s product that SOUVIA adopts plays a great part in boosting the team’s confidence and their performance, through the automation of manual work, which decreases manual working processes substantially.
Mekari Talenta helps SOUVIA get workforce management insights faster and saves 99.9% more time
Generating HR and employee management reports and insights used to take SOUVIA approximately 2 hours with a lengthy manual work of downloading data from fingerprint scanner, moving it to a laptop, and doing its analysis. The process of calculating and delivering payroll was also extremely time consuming. Automating these processes with Mekari Talenta has helped SOUVIA to get reports and insights from 2 hours in just 5 seconds.
Mekari Jurnal streamlined SOUVIA’s financial processing to be 1.5x shorter
With Mekari Jurnal, SOUVIA can access its financial data and generate reports whenever and wherever. It has also shortened the financial team’s working process to be 1.5x more efficient by automating lengthy steps of invoicing, bookkeeping, and stock monitoring. Moreover, Mekari Jurnal is currently operated by many teams within SOUVIA, including sales, vendors, and finance, as a result of its user-friendly interface. This helps greatly in constructing a much more efficient working process as employees who are not from a financial background can easily operate Mekari Jurnal without difficulties.
Mekari Qontak supports SOUVIA’s first response rate to be 5x faster
The implementation of Mekari Qontak to SOUVIA’s business has alleviated the technical difficulties they experienced with customer service. With a 1-minute first response rate guarantee, outstanding quality of customer service, and one number operated in many devices of WhatsApp Business, SOUVIA’s Sales and Marketing team can see an increase in productivity. Now, sales can focus on their work owing to Mekari Qontak’s ability to delegate tasks to other teams, allowing one sales to close deals up to hundred million rupiahs per month.
“I really recommend Mekari and all of its products,” said Heris Dina, “(I gave it) 10 out of 10, because I have used it (the products) myself and experienced the ease, the speed, and also the accessibility which have been very helpful in doing our business.”
